Nashville New Homes: It’s not personal.

In new home sales, or any sales field for that matter, there is rarely the perfect time to schedule a week-long trip.  What are you going to miss?  What will you return to?  These are questions that go through the mind.

 This year, we managed to select the perfect week for our mission in Honduras, which hopefully you read about in past postings.  We missed the largest snowfall of the year and we missed the most frigid temperatures recorded this winter.  On our return day, the weather turned near perfect!  What timing!

The warmer weather turned loose a hotbed of activity in the new home market with our sales and traffic at levels we had not seen since the home-buyer tax credit expired last year.   I am proud to say that ALL of our available new homes in Nashville’s Spencer Hill are now pending!   And we’re starting more, even a 4-bedroom home for $149,990!

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The traffic surge continues into this week too, thank goodness!   And according to this, the same trend is developing in Nashville!

 The one thing all prospects have in common right now is they all are expecting  “a deal.”   

They’ve heard all the national statistics on home sales and they are also hearing us shout “now is the time”  from our rooftops.  They are reacting by exploring their options.  We have to react smartly and cannot afford to let emotions block the way to a potential sale.    

There have been recent examples of transactions that could not be fathomed at any other time.  Mansions listed for 1.5 million selling for 800k, short-sales of homes where 180k is owed selling for 150k or less, etc.  Transactions like these are what prospective buyers have heard about.  Even though these transactions are not the mainstream in Nashville, their expectations have been raised.  It is our charge as Realtors to keep expectations in check, but most of all make everyone involved realize that “it’s not personal.”

Realtors are solutions to needs and desires.  Most Realtors have a realistic idea of what can be accomplished in a successful deal and set expectations accordingly.   Listing Agents and Buyer Agents have a duty to set parameters within reality. 

Buyer agents have an exceptionally difficult task in balancing their clients expectations and the reality of a successful offer.  Their clients have to know that they hit “rock-bottom”  without leaving a single dime on the table.  The process may start with an offer of ridiculous expectations, and it may start with an offer closer to reality.   It depends on the Buyer Agent and the desires of their client, but in neither case is to be taken “personal.”

Listing agents also have their hands full.  When was the last time you presented an offer to your “seller” only to hear  “They want WHAT?  Do they think I am a fool?  To hell with them, etc…”  The listing agent also has to set expectations, and focus much harder on taking emotions out of the picture when presenting offers.  “It’s not personal!”

Nashville is very fortunate to have a diverse population, and especially fortunate to be a destination for people relocating to the United States from other countries.  Negotiating tactics vary and must be kept in perspective.  In many countries, negotiations start AFTER everyone has agreed.  All of us have to know that this is simply a process and not an indication of the buyer’s honor or integrity.  “It’s not personal.”

In negotiating a recent contract, the laundry list of items and price concessions appeared endless.  You CAN do this and that.   Yes, technically we could.  But, we won’t.  It’s not personal.

The most important ingredient to any negotiation is the element of mutual RESPECT.  Without that, your deal will go no where.

Let the negotiations begin!

Trey Lewis is a licensed Real Estate Broker in the State of Tennessee with Ole South Realty, 615.896.0019  direct 615.593.6340.  Specializing in new home sales in the Greater Nashville area to include Nashville, Murfreesboro, Smyrna, and Spring Hill, Tennessee


Nashville New Homes: Up, Up, and Away.

On my way to church this morning it was a blistering cold 26 degrees outside, but the sun was shining just like a summer day.  All of a sudden, I saw this hot air balloon being launched.  Before I could pull over for a picture, it was on its way soaring to new heights!

That reminds me of what we at Ole South are doing in 2011…. soaring to new heights… not in a balloon, but by offering unprecedented value in the homes we build.

For example, you will want to check out the new look of our maintenance-free townhomes at Villas of Rivendell Woods.  Two brand new home plans, unlike anything you have seen before.   Experience the flair of Key West or the sizzle of Bourbon Street from your private upstairs verandah, accessed only from your bedroom suite!

 Also new for 2011 are the most affordable new homes in Metropolitan Nashville Davidson County, in Spencer Hill, just minutes from downtown.  We have homes nearing completion from 109,990 to 129,990!

And we’re also offering the very best ALL BRICK home value in Williamson County at Benevento East.  You simply will not believe these unprecedented values from the low 200’s.  Three-Car Garages and outdoor living areas are among the host of options.  

Did you eat your black eyed peas this year?  We did!


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Trey Lewis is a licensed Real Estate Broker in the State of Tennessee with Ole South Realty,, 615.896.0019  direct 615.593.6340.  Specializing in new home sales in the Greater Nashville area to include Nashville, Murfreesboro, Smyrna, and Spring Hill, Tennessee.

Nashville New Homes: Let The Cat Out!

Now that all of the excitement of the 2010 Election is all over, it is time to move on!  Regardless of who won, and what they are going to do, nothing is going to jump-start the economy until people start buying things again.  After all, nothing happens anywhere until someone buys something!

All of the bearded economists say that home sales will be the driving force of our economic recovery.  Everyone already knows that Ole South is the best at building the most affordable new homes in Middle Tennessee.  With this newest introduction, the best is getting even better! 

The cat is now being let out of the bag!  Ole South just purchased the remaining lots in the Spencer Hill neighborhood of Nashville, just minutes from downtown between Interstates 24 and 65.

Construction started today and here is a first look at the inventory homes we are building there:

Priced at $109,790 check out this 3 BR, 2 Bath home with 1133 s/f living area:

Need something larger?  Check out this 3 BR, 2 BA, 1248 s/f living area plan at $116,990: 

Here is another awesome plan with 3 BR, 2 BA and 1316 s/f living area at $116,990

And for those wanting a larger 2 story home, check out this 3 BR, 2.5 BA 1615 s/f living area home..priced at $129,990!

All kitchen appliances are included!  And we will even pay ALL of your closing costs, using Ole South Financial, our SunTrust Mortgage Joint Venture.  ZERO-DOWN financing is even available for first-time buyers!

Forbes Magazine ranks Nashville #5 on the list of most affordable cities to live.  ( I still cannot undertand why it costs more to live in Birmingham!)   If Forbes had only known about this new Ole South neighborhood, Nashville certainly would have been ranked #1!  For more information on Spencer Hill, or any of our Middle Tennessee communities, please contact me!  615.593.6340 or

Another cat got out of the bag last month and you will not believe the unbelieveable new home values we are offering in Williamson County!  Check out this monster-all-brick-home at $254,990 in Benevento East:

The election of 2008 was all about change.  The election of 2010 was all about changing the change.  You can bet on one thing, this is an unprecedented time to purchase a new home! 

Interest rates are historically low.  This will change.  Inflation, although present, is not yet being passed to the consumer.  This too will change.  The foreclosure crisis we keep hearing about is going to make lending procedures criteria more difficult, which always means more costly.  Again, more change.

So, if you’ve ever dreamed of owning a new Ole South home,  take a LOOK NOW, before more change takes effect!

Trey Lewis is a licensed Real Estate Broker in the State of Tennessee with Ole South Realty, 615.896.0019  direct 615.593.6340.  Specializing in new home sales in the Greater Nashville area to include Nashville, Murfreesboro, Smyrna, and Spring Hill, Tennessee.